Building capacity

Building your advocacy competence: fact sheets

It is important that organisations wishing to engage in public private dialogue and private sector advocacy build their competence as quickly as possible. These factsheets are intended to give a brief overview and will be suitable for members of BMO boards or colleagues looking for a basic understanding. People working more intensely in dialogue and advocacy will prefer the extra detail that is available in the handbooks originally written to accompany a range of training courses. The factsheets can be downloaded and printed for your own use. If you would like to see additional topics, please let us know and we will endeavour to fulfil your wishes. Or maybe you could provide a fact sheet that can be provided through this website. If you are looking for other assistance, try the resources page with its links to materials prepared by other organisations.

Introduction to advocacy

Private sector advocacy
Private sector advocacy: Basic introduction to public private dialogue and private sector advocacy
5 step approach
Five step approach to advocacy: Effective advocacy requires a simple and logical approach.

Identifying issues

  • Identifying issues
  • Understanding issues

  • Alternatives to regulation
  • Understanding the public sector
  • Focus groups
  • Undertaking research
    Undertaking research: Introduction to what you need to do if you undertake your own research
    Commissioning research
    Commissioning research: You may prepfer to commission a researcher to undertake research on your behalf
  • Assessing the quality of research reports and policy positions
  • Sample size: for when you are undertaking surveys
  • Surveys
  • Regulatory Impact Analysis
  • Cost Benefit Analysis: an introduction
  • Preparing policy positions

  • Principles of good regulation
  • Argumentation
    Preparing compelling arguments: Intgroduction to making effective and persuasive arguments
    Policy positions
    Policy position step by step: Introduction to the content and structure of policy positions
  • Preparing policy positions
  • Influencing policy makers

    Influence: A short introduction to influencing
  • Communication skills
  • Public relations
  • Press releases
  • Follow up

    Managing advocacy projects

    Planning advocacy communications
    Planning advocacy communications: Preparing a detailed advocacy communications plan
    Model code of ethics: This model code will help you prepare your own code of ethics
  • Managing teams
  • Gantt charts: for use in project planning
  • Building coalitions
  • Accounts in an Envelope: a simple method for accurate project book-keeping
  • Critical Path Analysis: for use in project planning
  • Model contract: for when you appoint consultants
  • Model terms of reference: for when you appoint consultants
  • Project costing
  • Project management
  • Managing risk
  • Financial control
  • Financial ratios: making sense of profit & loss and balance sheet
  • Financial statements: understanding profit & loss and balance sheet
  • Discount cash flow: calculating net present value (to use in cost benefit analysis)
  • Raising sponsorship
  • Members & member services

  • Role of BMOs
  • Governance
  • Strategy
  • Member services: how can your BMO earn income - delivering services might be one answer
  • Customers First: delivering top quality customer service
  • SWOT
  • Values
    The fact sheets are listed here in alphabetical order: